Insights

Roaming Reinvented: Turning Travel Mobility into Profit

Written by Tomia | June 24, 2025

From Connectivity to Digital Enablement: The Future of Operator Growth.

Following TOMIA’s 2025 MEFFYS Award win for Best Connectivity Innovation in Wholesale with IPN Adaptive Steering, we sat down with the Mobile Ecosystem Forum (MEF) to share what this recognition means for us and how we’re helping mobile operators evolve from connectivity providers into true digital enablers. This includes a wide range of services, from cloud solutions and network slicing to edge computing and AI-driven analytics.

"Stop thinking of roaming as just connectivity," said Caetano Pessoa, Product Marketing Manager at TOMIA.

Operators are uniquely positioned to become the preferred channel for enterprise services. With their valuable subscriber base and extensive control over network infrastructure, they hold the keys to powerful insights into user behavior and performance, unlocking new, high-value opportunities.

In the conversation, Caetano discusses the challenges of the digital age, the increasing demand for hyper-personalization, and TOMIA’s latest breakthrough: the Travel Revenue Accelerator, a solution designed to turn travel mobility into measurable business value. Watch the full interview below. 

To learn how operators can lead high-impact travel campaigns focused on the enterprise segment, download the Travel Revenue Accelerator brochure.